APPNATION, the Premier Marketplace Event for the Consumer App Economy Announces New Speakers and Developer Opportunities.

* APPNATION Executive Conference and Developer Exposition at Moscone Convention Center in San Francisco April 27-28

* Announcing New Speakers From Zynga, AT&T, Twitter, Groupon, CNN, The North Face, BBDO, Crispin Porter, PepsiCo and New York Times

* Over 250 developers exhibiting

SAN FRANCISCO -- APPNATION (http://www.appnationconference.com), the leading executive conference and developer exposition focused on the burgeoning consumer applications and connected device economies, today announced the addition of several industry leaders to its event agenda which will take place at the Moscone Convention Center in San Francisco on April 27th and 28th. The Second Annual APPNATION conference and expo will focus on the business of social and mobile apps across all devices and platforms including PCs, smartphones, tablets, Internet-enabled televisions, portable games, peripherals and a range of other emerging connected devices.

"The app economy is filled with some of the most dynamic personalities in the tech industry," said Drew Ianni, CEO and founder of M2 Events, APPNATION's parent company. "We are pleased to announce the addition of speakers from companies like Zynga, CNN, New York Times and more. We're also especially pleased that tech visionary, Tim Bajarin, will attend and moderate."

APPNATION will also play host to DEVNATION, a large portion of the exposition show floor offering developers of all sizes the chance to exhibit, network and showcase their apps.

Strong support from the VC community will also be present during the two-day APPNATION event where Sequoia Capital is a presenting partner and BlueRun Ventures will feature a "Pitch Desk" giving developers the ear of a leading VC.

"We firmly believe that developers are the backbone of the mobile ecosystem, so they must be an integral part of the show," said Ianni. "It's important to give them an affordable way to reach an influential audience, which is why we subsidize their presence on the show floor."

Additionally, Matthaus Kryzykowski, CEO of Xyologic will issue the first ever white paper report regarding the in-app economy, titled "What Apple Just Wiped Out - The Top Freemium US iPhone Game Downloads Before The Fall" available for all attendees.

APPNATION attendees, speakers, and sponsors include:

Mobile Apps:

* Talking Tom

* Pocket God

* Zombie Farm

* Flixster

Marketers/Agencies:

* R/GA

* BBDO

* GroupM

* Universal McCann

* Crispin Porter

* Publicis Modem

* PepsiCo

* The North Face

Hardware / Platforms:

* Samsung

* RIM

* Microsoft

* AT&T

* Twitter

* Groupon

* Urban Airship

Media & Entertainment:

* The New York Times

* CNN

* CBS

* Turner

* Fox

* Zynga

* ngmoco:)

* Marvel Entertainment

Investors:

* Sequoia Capital

* Venrock

* Norwest Venture Partners

* Mayfield Fund

* BlueRun Ventures

Industry Influencers:

* Tim Bajarin

* Brian Wieser

* Mike Rowehl

* Raj Singh

* Carlo Longino

Registration is now open at http://www.appnationconference.com and discounted rates remain in effect through April 24th.

Tweet this: The Who's Who of mobile are set to attend @appnationconf. Are you among them? http://bit.ly/d29wJz #mobile apps #apps #appnationconf2011

About APPNATION

APPNATION is a new executive conference and exposition focusing on the burgeoning consumer applications industry. APPNATION is a unit of M2 Events, LLC, a new conference and thought leadership production company founded by Drew Ianni, a 15-year digital media and marketing industry veteran and former Programming Chairman and Senior Global Analyst for ad:tech, a leading digital media and marketing conference and exposition. Mr. Ianni has also held senior analyst and executive positions at firms such as Jupiter Communications, Lazard Freres & Co. and BBDO.

Follow APPNATION on Twitter at http://twitter.com/appnationconf.

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